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Trắc nghiệm Từ vựng TOEIC (Marketing) - Bộ 9

Trắc nghiệm Từ vựng TOEIC (Marketing) - Bộ 9

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Thời gian còn lại: --:--

Câu 1: To better understand their customer base, the marketing team conducted a detailed 'demographic' study to analyze age, income, and education levels.

Câu 2: The famous athlete signed a multi-million dollar contract to 'endorse' the company's new line of athletic footwear.

Câu 3: Instead of competing with global giants, the startup decided to target a 'niche' market by selling high-end organic pet food.

Câu 4: High product quality and excellent customer service are essential for building long-term 'brand loyalty' among consumers.

Câu 5: The company plans to 'penetrate' the European market by offering deep discounts and launching massive promotional campaigns.

Câu 6: The store offered a free gift as an 'incentive' to encourage customers to fill out the feedback survey.

Câu 7: The research department assembled a 'focus group' of ten typical consumers to obtain direct qualitative feedback on the new packaging design.

Câu 8: The primary goal of any advertising campaign is to 'persuade' potential buyers that the product is worth purchasing.

Câu 9: Experts warned that the flashing packaging design was merely a marketing 'gimmick' that lacked any real value for consumers.

Câu 10: Through aggressive pricing and expansion, the electronics firm managed to double its 'market share' within two quarters.

Câu 11: Market 'segmentation' allows companies to divide a broad target audience into smaller groups based on shared characteristics.

Câu 12: The airline introduced a new frequent flyer program to reward and retain the 'patronage' of its business travelers.

Câu 13: After months of development, the software company is finally ready to 'launch' its new mobile application next Tuesday.

Câu 14: The marketing manager noted that younger consumers are highly 'receptive' to eco-friendly and sustainable product packaging.

Câu 15: Offering exceptional post-purchase support is a key tactic for improving customer 'retention' rates in highly competitive markets.

Câu 16: Before committing millions of dollars to the project, the board requested a 'comprehensive' report detailing all potential risks and benefits.

Câu 17: Despite the massive media 'hype' surrounding the movie, its opening weekend ticket sales were surprisingly low.

Câu 18: The newly designed search engine algorithm is expected to 'outperform' its competitors in speed and accuracy.

Câu 19: The feedback 'survey' was emailed to thousands of subscribers to gauge user satisfaction with the updated user interface.

Câu 20: The creative promotional video went 'viral' on social media, garnering over ten million views in just forty-eight hours.

Câu 21: The company registered their unique logo as a 'trademark' to protect their brand identity from intellectual property theft.

Câu 22: To build 'brand awareness' in the region, the company sponsored several local sporting events and outdoor festivals.

Câu 23: Developing a solid marketing 'strategy' involves identifying clear business goals, target demographics, and key promotional channels.

Câu 24: Advertisers continuously adjust their keyword bidding strategies to 'maximize' the return on investment of their search campaigns.

Câu 25: The sales representative handed each visitor a glossy product 'brochure' containing detailed specifications and pricing lists.