Bộ 9 - Trắc nghiệm Thương mại điện tử Tiếng Anh có đáp án

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Câu 1: In the context of e-commerce business models, which category does a transaction belong to when a consumer sells a used laptop to another individual on eBay?

Câu 2: Which revenue model involves a company providing basic services for free while charging a premium for advanced features or functionality?

Câu 3: What is the primary function of the Secure Sockets Layer (SSL) and Transport Layer Security (TLS) protocols in e-commerce?

Câu 4: Which term refers to the computer-to-computer exchange of business documents, such as invoices and purchase orders, in a standard electronic format?

Câu 5: In digital marketing, what does the term 'long-tail keywords' refer to?

Câu 6: Which e-commerce model involves businesses focusing on selling products or services to other businesses rather than individual consumers?

Câu 7: What is the primary characteristic of an 'Affiliate' revenue model?

Câu 8: Which security threat involves a fraudulent attempt to obtain sensitive information by disguising as a trustworthy entity in an electronic communication?

Câu 9: Which of the following describes 'M-commerce'?

Câu 10: What is the main purpose of a 'Digital Signature' in e-commerce transactions?

Câu 11: In a SWOT analysis for an e-commerce startup, a 'growing demand for online grocery delivery' would be classified as a:

Câu 12: What does the 'Conversion Rate' represent in e-commerce analytics?

Câu 13: Which system is primarily used to manage and analyze customer interactions throughout the customer lifecycle to improve business relationships?

Câu 14: Which of the following is a core characteristic of Web 2.0 in the context of e-commerce?

Câu 15: What is the function of a 'Payment Gateway' in an online transaction?

Câu 16: Which supply chain strategy involves a company not keeping goods in stock but instead transferring customer orders to a manufacturer or wholesaler?

Câu 17: In SEO, what is the purpose of the 'robots.txt' file?

Câu 18: What does the term 'Bounce Rate' signify in website analytics?

Câu 19: Which technology serves as a decentralized, distributed ledger that records transactions across many computers to ensure security and transparency?

Câu 20: What is 'E-procurement' primarily concerned with?

Câu 21: Which concept describes the phenomenon where small fluctuations in demand at the retail level cause larger fluctuations at the wholesale and manufacturing levels?

Câu 22: What is the role of 'Cookies' in e-commerce websites?

Câu 23: In the context of the '4Ps' vs. '4Cs' of marketing, what does 'Place' (from the 4Ps) typically correspond to in the 4Cs model?

Câu 24: What is 'Dynamic Pricing' in e-commerce?

Câu 25: Which of the following is a key requirement of the General Data Protection Regulation (GDPR) for e-commerce businesses operating in the EU?