Bộ 1 - Trắc nghiệm Thương mại điện tử Tiếng Anh có đáp án

Bộ 1 - Trắc nghiệm Thương mại điện tử Tiếng Anh có đáp án

Lưu ý: Nội dung trong bài Bộ 1 - Trắc nghiệm Thương mại điện tử Tiếng Anh có đáp án chỉ dành cho mục đích tham khảo và học tập. Ban quản trị không chịu trách nhiệm về tính pháp lý hoặc kết quả thực tế khi áp dụng các thông tin này. Chúng tôi KHÔNG yêu cầu bất kỳ quyền truy cập nào vào hệ thống của bạn, KHÔNG theo dõi thao tác và KHÔNG thu thập dữ liệu cá nhân của bạn trong suốt quá trình làm bài.

Thời gian còn lại: --:--

Câu 1: Which term specifically refers to the use of the Internet, the World Wide Web, and mobile apps to transact business?

Câu 2: Which e-commerce model involves consumers selling goods or services directly to other consumers, often through a third-party platform?

Câu 3: The unique feature of e-commerce that allows the marketplace to be available everywhere and at all times is known as:

Câu 4: What term describes the situation where one party in a transaction has more information than the other party?

Câu 5: Which of the following is an example of 'disintermediation' in the e-commerce supply chain?

Câu 6: Which revenue model involves a company providing content or services and charging a periodic fee for access?

Câu 7: What is the primary purpose of Electronic Data Interchange (EDI)?

Câu 8: In e-commerce, 'Richness' refers to which of the following?

Câu 9: The 'Long Tail' theory suggests that e-commerce allows businesses to:

Câu 10: Which e-commerce feature enables merchants to target their marketing messages to specific individuals based on their names, interests, and past purchases?

Câu 11: Which of the following describes 'Price Transparency' in an e-commerce environment?

Câu 12: What is the term for the practice of adjusting prices in real-time based on a customer's demand characteristics or supply levels?

Câu 13: Which marketing strategy encourages users to pass on a marketing message to others, creating exponential growth in the message's exposure?

Câu 14: What does 'Conversion Rate' measure in the context of e-commerce?

Câu 15: Which protocol is the standard for encrypting communications between a web browser and a web server to ensure secure transactions?

Câu 16: fraudulent practice where an attacker sends an email that appears to be from a reputable source to induce individuals to reveal personal information is called:

Câu 17: Which business model involves a retailer not keeping goods in stock but instead transferring customer orders to a manufacturer or wholesaler who then ships the goods directly?

Câu 18: What is 'Omnichannel' retailing?

Câu 19: Which e-commerce metric calculates the total revenue a business can expect from a single customer account throughout the business relationship?

Câu 20: Which e-commerce category involves transactions between a private company and a government agency?

Câu 21: In digital marketing, 'SEO' stands for:

Câu 22: What are 'Cookies' primarily used for in e-commerce?

Câu 23: Which of the following is a key characteristic of 'Digital Goods'?

Câu 24: What is 'Crowdsourcing' in the context of e-commerce?

Câu 25: Which revenue model is primarily based on referring customers to other businesses and receiving a commission for successful sales?