Quay lại danh mục Trắc nghiệm Thương mại điện tử Tiếng Anh

Bộ 7 - Trắc nghiệm Thương mại điện tử Tiếng Anh có đáp án

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Câu 1: Which e-commerce model involves individuals selling products or services directly to other individuals, typically through a third-party platform?

Câu 2: In which revenue model does a website provide content or services and charge a fee for access to some or all of its offerings?

Câu 3: What is the primary purpose of an SSL (Secure Sockets Layer) certificate in e-commerce?

Câu 4: Which supply chain strategy allows an e-commerce retailer to sell products without keeping them in stock by having the manufacturer ship directly to the customer?

Câu 5: Which term refers to the process of improving a website to increase its visibility in organic search engine results?

Câu 6: The 'Long Tail' theory in e-commerce suggests that businesses can be successful by doing what?

Câu 7: What does EDI stand for in the context of B2B e-commerce?

Câu 8: Which pricing strategy involves changing prices in real-time based on market demand, competitor pricing, or customer behavior?

Câu 9: What is 'disintermediation' in the e-commerce marketplace?

Câu 10: Which cloud computing service model provides e-commerce platforms like Shopify or BigCommerce to businesses via the internet?

Câu 11: What type of cyberattack involves sending fraudulent emails that appear to be from reputable companies to induce individuals to reveal personal information?

Câu 12: Which e-marketing strategy involves a business rewarding one or more partners for each visitor or customer brought by the partner's own marketing efforts?

Câu 13: The 'Freemium' business model is best described as:

Câu 14: In e-commerce analytics, what does the 'Conversion Rate' measure?

Câu 15: Which encryption method uses two different keys, a public key and a private key, to secure data?

Câu 16: Which term describes the use of social networks and social interaction to assist in the online buying and selling of products and services?

Câu 17: What is the primary regulation governing data privacy and protection for citizens within the European Union that impacts global e-commerce?

Câu 18: What is an 'Omni-channel' retailing strategy?

Câu 19: Which technology serves as a decentralized and distributed ledger that can record transactions between two parties efficiently and in a verifiable way?

Câu 20: What is the main goal of Influencer Marketing in e-commerce?

Câu 21: In web analytics, what does 'Bounce Rate' represent?

Câu 22: What is the primary characteristic of M-commerce (Mobile Commerce)?

Câu 23: Which recommendation technique suggests products to a user based on the preferences of other users with similar tastes?

Câu 24: Which B2B model provides an online catalog of products from thousands of direct manufacturers and earns revenue through sales?

Câu 25: What is a 'Digital Wallet' (or E-wallet)?