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Bộ 12 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Bộ 12 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Lưu ý: Nội dung trong bài Bộ 12 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án chỉ dành cho mục đích tham khảo và học tập. Ban quản trị không chịu trách nhiệm về tính pháp lý hoặc kết quả thực tế khi áp dụng các thông tin này. Chúng tôi KHÔNG yêu cầu bất kỳ quyền truy cập nào vào hệ thống của bạn, KHÔNG theo dõi thao tác và KHÔNG thu thập dữ liệu cá nhân của bạn trong suốt quá trình làm bài.

Thời gian còn lại: --:--

Câu 1: Under Meta's Outcome-Driven Ad Experiences (ODAX) model, which campaign objective is specifically designed to find people most likely to purchase a product or service?

Câu 2: What is the primary function of the Meta Pixel for an e-commerce website?

Câu 3: In the Meta ad auction, what three factors are combined to determine the 'Total Value' of an ad?

Câu 4: Which audience type allows you to reach new people who share similar characteristics with your existing customers?

Câu 5: What is the recommended minimum number of conversions per week for an ad set to exit the 'Learning Phase'?

Câu 6: Why is the 'Conversions API' (CAPI) considered a necessary addition to the Meta Pixel in modern marketing?

Câu 7: What does the 'Frequency' metric in Ads Manager indicate?

Câu 8: Which feature, formerly known as Campaign Budget Optimization (CBO), automatically manages a campaign budget across ad sets?

Câu 9: When using the 'Traffic' objective, which optimization goal is generally better for ensuring users actually see your website content?

Câu 10: What is the primary benefit of using 'Advantage+ Placements'?

Câu 11: Which tool within Meta Business Suite allows you to create and share mockups of your ads for previewing?

Câu 12: In Meta advertising, what is 'Reach' defined as?

Câu 13: What is a 'Custom Audience' created from a 'Customer List' primarily used for?

Câu 14: Which metric would you use to measure the ratio of clicks to impressions to evaluate ad engagement?

Câu 15: What does the 'ThruPlay' optimization focus on for video ads?

Câu 16: What is the standard 'Attribution Setting' for Meta campaigns that accounts for both clicks and views?

Câu 17: Which Meta tool is specifically used by publishers to protect and manage their copyrighted video and audio content?

Câu 18: What is the purpose of the 'Breakdown' feature in Ads Manager reports?

Câu 19: When running 'Instant Forms' (Lead Ads), what is a major benefit for the user?

Câu 20: Which of these practices is likely to result in an ad being rejected or receiving lower reach due to 'Ad Quality' standards?

Câu 21: In the campaign hierarchy, at which level do you select the audience and the placements for your ads?

Câu 22: What is the primary objective of using 'Dynamic Creative' in an ad set?

Câu 23: For a mobile app developer to track 'App Installs' and measure 'In-app Purchases' through Meta ads, what must be integrated into the app?

Câu 24: What does the metric ROAS stand for, and what does it measure?

Câu 25: Which type of 'Safety' tool allows an advertiser to prevent their ads from appearing on specific categories of content within the Audience Network?