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Bộ 10 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Bộ 10 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Lưu ý: Nội dung trong bài Bộ 10 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án chỉ dành cho mục đích tham khảo và học tập. Ban quản trị không chịu trách nhiệm về tính pháp lý hoặc kết quả thực tế khi áp dụng các thông tin này. Chúng tôi KHÔNG yêu cầu bất kỳ quyền truy cập nào vào hệ thống của bạn, KHÔNG theo dõi thao tác và KHÔNG thu thập dữ liệu cá nhân của bạn trong suốt quá trình làm bài.

Thời gian còn lại: --:--

Câu 1: Under Meta's outcome-driven ad experiences (ODAX), which objective should a marketer select to find people likely to purchase a product on their website?

Câu 2: When creating a Lookalike Audience, what does a 1% percentage range represent in terms of similarity to the source audience?

Câu 3: What is the primary function of the Meta Pixel installed on a company's website?

Câu 4: Which feature, formerly known as Campaign Budget Optimization (CBO), automatically manages a campaign budget across ad sets to get the best results?

Câu 5: In Meta advertising metrics, how is 'Reach' fundamentally different from 'Impressions'?

Câu 6: Which three factors are combined to determine the 'Total Value' in a Facebook ad auction?

Câu 7: Which metric specifically measures the number of times a video was played for at least 15 seconds (or nearly its total duration if shorter)?

Câu 8: What is the recommended aspect ratio for ads appearing in Facebook and Instagram Reels to ensure a full-screen experience?

Câu 9: Which diagnostic tool helps advertisers understand if their ad was less effective due to poor creative quality compared to ads competing for the same audience?

Câu 10: If an advertiser is running ads for a 'Credit Card' offer, which requirement must they fulfill to comply with Meta's policies?

Câu 11: What is the primary benefit of using 'Advantage+ creative' (formerly Dynamic Creative) in a Meta ad campaign?

Câu 12: As of current Meta standards, what is the default attribution window for measuring conversions in Ads Manager?

Câu 13: When using 'Lead Generation' ads with the 'Instant Forms' method, where does the user complete the sign-up process?

Câu 14: What happens to the audience size as the percentage of a Lookalike Audience increases from 1% to 10%?

Câu 15: Which of the following can be used as a valid source for creating a 'Custom Audience'?

Câu 16: How is the 'Frequency' metric calculated in Meta's ad reporting?

Câu 17: What is the primary reason for implementing the Meta Conversions API (CAPI) alongside the Meta Pixel?

Câu 18: According to Meta, roughly how many optimization events must an ad set receive within a 7-day period to exit the 'Learning Phase'?

Câu 19: What is the correct formula for calculating 'Click-Through Rate' (CTR)?

Câu 20: Which ad format is designed as a full-screen, mobile-only experience that opens when someone taps your ad?

Câu 21: Which tool provides a single interface for businesses to manage their Facebook Page, Instagram account, and messaging apps?

Câu 22: In a 'Carousel' ad format, what is the maximum number of cards (images or videos) that can be added to a single ad?

Câu 23: Which ad format features a primary video or image accompanied by three smaller product images in a grid-like layout?

Câu 24: What is the primary purpose of 'Advantage+ Audience' targeting?

Câu 25: When performing an A/B test in Meta Ads Manager, what is the most important rule to ensure valid results?