Quay lại danh mục Trắc nghiệm Facebook Marketing Tiếng Anh
Bộ 5 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Bộ 5 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

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Câu 1: Which level of the Facebook campaign structure is primarily used to define targeting, placement, and budget?

Câu 2: What is the primary source required to create a Lookalike Audience on Facebook?

Câu 3: Which metric is calculated by dividing total clicks by total impressions in Facebook Ads?

Câu 4: What is the primary purpose of installing the Meta Pixel on a website?

Câu 5: What is the current name of the feature that automatically distributes budget across ad sets to get the best results?

Câu 6: When performing an A/B test in Ads Manager, what is the 'Variable' being tested?

Câu 7: In Facebook video advertising, what does 'ThruPlay' represent?

Câu 8: What is the most likely cause when an ad's Frequency increases significantly while its CTR declines?

Câu 9: Which of the following is an example of a 'Source' for a Website Custom Audience?

Câu 10: What is the maximum number of cards (images or videos) that can be included in a standard Facebook Carousel ad?

Câu 11: How does 'Reach' differ from 'Impressions' in Facebook reporting?

Câu 12: According to Meta's advertising policies, which of these is generally prohibited?

Câu 13: What happens during the 'Learning Phase' for a new Facebook ad set?

Câu 14: What was the former name of 'Instant Experience' ads on Facebook?

Câu 15: Which targeting option allows advertisers to reach people based on their life events, such as 'Recently Moved'?

Câu 16: What is the primary benefit of using 'Lead Ads' for mobile users?

Câu 17: If an advertiser spends 100 dollars and generates 500 dollars in revenue, what is the ROAS?

Câu 18: What is the primary advantage of choosing 'Advantage+ placements' (formerly Automatic Placements)?

Câu 19: Why is the Conversions API (CAPI) becoming essential alongside the Meta Pixel?

Câu 20: Which metric is most closely associated with the 'Brand Awareness' objective?

Câu 21: Which tool is required to run Dynamic Ads for an e-commerce store with hundreds of products?

Câu 22: Which factor is NOT one of the three main components of the Facebook Ad Auction formula?

Câu 23: Which Relevance Diagnostic metric measures how your ad's expected conversion rate compares to ads competing for the same audience?

Câu 24: Which bid strategy tells Facebook to aim for a specific average cost per result?

Câu 25: Which of these is a valid placement within the Meta Audience Network?