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Bộ 6 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Bộ 6 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án

Lưu ý: Nội dung trong bài Bộ 6 - Trắc nghiệm Facebook Marketing Tiếng Anh có đáp án chỉ dành cho mục đích tham khảo và học tập. Ban quản trị không chịu trách nhiệm về tính pháp lý hoặc kết quả thực tế khi áp dụng các thông tin này. Chúng tôi KHÔNG yêu cầu bất kỳ quyền truy cập nào vào hệ thống của bạn, KHÔNG theo dõi thao tác và KHÔNG thu thập dữ liệu cá nhân của bạn trong suốt quá trình làm bài.

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Câu 1: In the Meta Ads Manager hierarchy, at which level do advertisers define the budget, schedule, and target audience?

Câu 2: Which campaign objective is most suitable for a brand wanting to maximize the number of people who remember seeing their ads?

Câu 3: What is the primary function of the Meta Pixel for an e-commerce website?

Câu 4: Which tool allows advertisers to share data directly from their server to Meta's server to improve tracking accuracy and circumvent browser limitations?

Câu 5: What is the minimum percentage of a Lookalike Audience that can be created in Meta Ads Manager?

Câu 6: Which of the following is NOT a core component of the Meta Ad Auction formula?

Câu 7: What does the term 'ThruPlay' represent in Meta video ad reporting?

Câu 8: What is the default attribution window for Meta Ads as of 2024?

Câu 9: In Meta Ads, what is the 'Learning Phase'?

Câu 10: Approximately how many conversion events are needed per week for an ad set to successfully exit the Learning Phase?

Câu 11: Which feature allows Meta to automatically distribute a single campaign budget across all its ad sets to find the best performing opportunities?

Câu 12: An advertiser wants to show different combinations of headlines, images, and descriptions to different users to see which works best. Which feature should they use?

Câu 13: If a business is promoting a job opening on Facebook, which Special Ad Category must they select to comply with anti-discrimination policies?

Câu 14: What is the primary benefit of using Lead Ads (Instant Forms) compared to sending users to a landing page?

Câu 15: In Meta advertising, what does 'Frequency' represent?

Câu 16: Which ad format allows for a full-screen, mobile-optimized experience that opens when someone interacts with an ad?

Câu 17: What happens when 'Advantage+ Placements' is enabled in an ad set?

Câu 18: Which metric is the best indicator of the financial return on investment for an e-commerce ad campaign?

Câu 19: What is the main purpose of Domain Verification in the Meta Business Manager?

Câu 20: Which type of audience is created by uploading a customer list (CSV or TXT file) to Meta?

Câu 21: What is 'Creative Fatigue' in the context of Facebook Marketing?

Câu 22: Which bidding strategy allows an advertiser to set the highest amount they are willing to pay for a specific result without going over it?

Câu 23: What is 'Aggregated Event Measurement' (AEM)?

Câu 24: Which Meta tool is specifically designed for cross-app management of marketing and advertising tasks for Facebook and Instagram?

Câu 25: What does 'CPM' stand for in digital advertising?